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About · Since 2006

A little warmth.
A capable maker.
Your brand's next chapter.

Comfort matters to your customers. Quality and purchasing cost matter to your business. At HOWDY, we bring those priorities together.

Founded in 2006, we manufacture blankets and electric warming products for trading companies, brand owners, and wholesalers through B2B, OEM, and ODM partnerships.

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Factory-direct partnership

Made for warmth.
Built for business.

Thoughtful products. Practical manufacturing strength.

Established
2006
Factory footprint
25,000
People on our team
Approx. 240
Partnership models
B2B · OEM · ODM

Our background & our factory

Behind the comfort,
real manufacturing scale.

HOWDY began in 2006. Today, our 25,000 m² factory and approximately 240 employees support a range of blankets and electric warming products for international B2B customers.

Our capabilities bring together material sourcing and selection, manufacturing, and in-house product controller development. For buyers comparing quality and price, that means a conversation grounded in both product requirements and purchasing priorities.

"Your brand in focus.
Our manufacturing behind it."

The thinking behind our B2B partnerships.

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25,000 m² of manufacturing space Approximately 240 employees

Our product range

Different products.
One warm intention.

From everyday blankets to electric warming products, explore a range for your brand, wholesale business, or sourcing portfolio.

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Electric blankets

Electric warmth for your home comfort range.

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Blankets

Everyday comfort with a focus on touch and texture.

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Heated gloves

A warming product category beyond the home.

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Electric hot water bottles

Another way to bring warmth into your assortment.

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Heated cushions

Comfort-focused additions to a warming collection.

Some HOWDY products have design patents. Ask about the specific models relevant to your range.

OEM & ODM partnerships

Your name.
Your market.
Our capabilities.

Building a branded range means balancing customer expectations with commercial realities. We support trading companies, brand owners, and wholesalers through OEM and ODM manufacturing partnerships.

OEM support for your brand

Bring your product requirements and brand objectives. Discuss the manufacturing and customization options suited to your chosen product.

ODM & in-house development

Explore product development with a manufacturer that develops product controllers in-house. Confirm available options against your project brief.

A commercially focused conversation

Share your target market, quality requirements, estimated quantities, and purchasing budget so we can discuss a suitable product direction.

The value behind the product

Quality matters.
So does your purchasing cost.

Start with the right materials.

Material sourcing and selection are among our strengths. Discuss the balance of feel, product requirements, and cost that makes sense for your customer.

See the bigger picture.

Full supply chain capabilities connect sourcing and manufacturing. Work directly with HOWDY to discuss your product needs in the context of production.

Keep commercial value in view.

Competitive factory pricing supports buyers in crowded markets. Discuss pricing alongside the specification and quality requirements of your branded range.

Our export markets

Warmth travels.
Partnerships do, too.

HOWDY serves international buyers across Europe, the United States, and Canada, with exports also reaching Japan.

We connect with B2B customers through our independent website and trade shows.

Europe

  • United Kingdom
  • Denmark
  • Finland
  • Iceland

North America

  • United States
  • Canada

Asia

  • Japan

Different markets.
Model-specific requirements.

The product documentation and compliance information listed by HOWDY includes the following. Availability and applicability must be checked for the specific product model and destination market.

United States
FCC documentation
UL test reports
Europe
CE
United Kingdom
UKCA
Japan
PSE

UL test reports are not a claim of UL certification. This overview does not imply that every product carries every listed document or meets every market's requirements. Confirm applicable documents and requirements for each product model and destination market before purchasing.

Let's make something comforting

Your next chapter
starts with a hello.

Tell us about your market, product needs, and target price. Let's discuss a manufacturing partnership built around your brand.

A useful starting point:

  • 01 -- Product category
  • 02 -- Destination market
  • 03 -- Estimated quantity
  • 04 -- Target price & specification
Start a conversation

For trading companies, brand owners & wholesalers.

HOWDY · Comfort, thoughtfully made.